2020 might be the year that hydrogen finally made its long-awaited international breakthrough. Over the past few months, countries like Germany and the Netherlands, as well as the European Union, have published ambitious strategies that push the development of hydrogen over the coming decades. However, there is still a lot of uncertainty that must be considered. That is why we at Aurora Energy Research wanted to separate fact from fiction. Backed by a large consortium of industrial players and the German, Belgian and Dutch regulators we have undertaken a large-scale analysis of the factors influencing the future hydrogen market and their implications. Here, we want to highlight some of our findings that are also particularly relevant for the wind industry.