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Isotrol consolidates its international position in the clean energy market with the launch of Bluence, the new brand that the technology firm will use to market its product in this sector.
As a differentiating value, the Bluence brand will be used to market solutions that cover the entire lifetime of a renewable plant. The new identity represents a step forward in the transformation process that the company has designed in its 2018-2020 strategic plan, reinforcing the business lines of innovation, growth and positions achieved in recent years. Isotrol was founded in 1984 and provides monitoring and control systems. Currently, Isotrol’s systems are present in 35 countries, more than 1.500 power plants and control centers, that are currently used in the operation of 25 GW of electrical power worldwide.
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